The World’s First A.I. Caddie Gets Even Smarter
Earlier this year, Arccos – maker of golf’s #1 performance tracking system – announced a long-term technology partnership with Microsoft and shared its bold vision to develop the game’s first artificial intelligence platform.
The Connecticut-based tech start-up began to fulfill that vision when it launched Arccos Caddie in May. Now it’s taken another leap with the introduction of several new features – highlighted by “Plays Like” distance calculations – that dramatically increase the value this product delivers.
Powered by the Microsoft Azure cloud, Arccos Caddie leverages golf’s richest data set, which includes more than 120 million shots taken by the Arccos community, precise GPS mapping and elevation data for 40,000 courses and real-time weather forecasts, including wind speed, direction, temperature, humidity and more. It then crunches that data along with your personal shot history to show your optimal strategy on any hole in the world – regardless of whether you’ve previously played the course.
Now added to this breakthrough product are real-time “Plays Like” distances that precisely account for the impact which wind speed, wind direction and elevation have on how far each shot travels. Also included are refined machine learning and AI algorithms, as well as persistent displays of wind and elevation data throughout the round. These combine to ensure Arccos Caddie users can shoot lower scores by harnessing advanced analytics to make smarter, data-driven decisions on the course.
“On the PGA Tour, a player and his caddie discuss the impact of wind and elevation before nearly every shot. What they’re factoring is the human equivalent of a ‘Plays Like’ distance,” said Sal Syed, CEO and Co-Founder of Arccos Golf. “Because only about 3% of amateur golfers have access to a caddie, we’re working with Microsoft to democratize that experience. Arccos Caddie leverages the power of AI to help any golfer go beyond guesswork and have even more confidence in their club selection.”
Translation – with the tap of a finger, any player can receive Tour-level insights.
And in case you’re still on the fence about Arccos Caddie, you’ll be glad to know there is a free, five-round trial period for all users of Arccos 360, and a tiered subscription program: $7.99 per month, $39.99 for six months or $49.99 for an entire year.
“Arccos users improved their handicap by an average of 2.77 strokes in 2016. The majority of them did that without the advice of an expert caddie,” added Syed. “Arccos Caddie will help every player save even more strokes each round by providing the type of insights and advice previously available only to PGA TOUR pros.”
Once you begin to use Arccos Caddie, you’ll find it hard to imagine ever teeing off without it, particularly when your scores start to drop.